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Mission & Vision

Mission Statement

Enhance the success of our membership, advance our economy, and improve our quality of life through resources, advocacy, and support.

Vision Statement

Strengthen our region as the best place to live, work, learn, and play.

Guiding Principles

  • Complete Accountability

  • Foster Inclusiveness

  • Membership Value

  • Pursue Excellence

Strategic Priorities

  • Community & Economic Development - Enhance our quality of life and increase economic opportunities.

  • Education, Training & Connections - Provide quality, valuable opportunities for our members to connect and learn.

  • Membership Benefits - Offer meaningful resources and services to our members.

  • Operational Excellence - Operate the organization with innovation, efficiency, and productivity.

  • Public Policy Advocacy - Represent the interests of our members at the local, state, and federal levels.

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